Sending email...Waytown Farm Shop
Providing good quality local produce that makes a nutritious meal for their customers is the vision of the Lerwill family, who having renovated a former grain store to a farm shop are championing the use of seasonal local produce.
The Lerwills’ have been insuring with Cornish Mutual for more than two decades and have known their Insurance Inspector Mike Smale for even longer. Keith Lerwill said “You have to be happy with the level of service when you use the same insurer for such a long time. We have found them to be really responsive and Mike is always happy to come and visit if we ever have any problems”.
Waytown Farm Shop opened in December 2008 and now uses a variety of local food producers and suppliers.
Chris Lerwill, who did much of the renovation work on the shop himself explained; “There was a drive at the start to get local producers involved. We can now offer chicken from Braunton, fish from Muddiford and cheddars from the Taw Valley to name just a few! All of the food we offer has come from within 30 miles of the shop”.
Having seen the project develop over the past 2 years Insurance Inspector Mike Smale is himself a loyal customer and likens the shop and produce to “something Harrods would be proud of!”. He continued “They were one of my first Members when I began with Cornish Mutual and their diversification is a real sign of the times. As farmers look to new ventures to supplement their farming income it is good as an insurer to be there to support them every step of the way - which is what I feel sets Cornish Mutual apart from the rest”.
Of course, as with all diversification projects it has led to changing insurance needs which Mike is able to keep up to date with; “Living in the area means you can really keep in touch with Members and understand their insurance needs, particularly as they change and develop through diversification” said Mike.
In addition to the farm shop the family continue to farm the surrounding land with their cattle supplying the shop with a minimal carbon footprint; Chris explained “We take the cattle from the farm; they travel two miles to the slaughter house and travel two back, so we have a loop of just four miles on all of our meat”.
And the vision for the future?
“To continue to offer local produce at prices that can compete with supermarkets on like for like goods” said Chris.
Cornish Mutual provides Waytown Farm Shop and the Lerwill Family with Farm, Agricultural Fleet, Home and Commercial Combined insurance cover.
For more information on Waytown Farm Shop please call 01271 883309
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